Sunday, December 28, 2014

Copywriting for Advertising. (Good Ads & Bad Ads)

Weekly Task.

Task 2.

Our lecturer, wanted us find two printed ads. One good printed ads and another one bad printed ads.

Good ads.

Image 1.

This printed ads is about a campaign from NHS (National Health Service).
  individual systems:
 -National Health Service (England).
 -Health and Social Care in Northern Ireland.
 -NHS Scotland.
 -NHS Wales.
This NHS ads is aiming the addicted smoker to help them stop smoking and had a healthy live.




Bad Ads.


Image 1.1

This is a Dettol ads. The ads are bad because the background of the display copy are to disturbing and doesn't  make any sense with the Dettol hand wash soap.

Why must to kill people to get the bacteria.?
May brought a negative impact to young consumers.


































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